![]() Additionally, other cooking games have done well on Facebook, so we thought bringing a branded, engaging cooking experience would work well. We know the audience who originally starting loving Mama is getting older and on Facebook, as well as all the mums who are familiar with Mama through their kids. ![]() Why was the Cooking Mama brand suitable to be adapted for Facebook?Ĭooking Mama is a highly successful global franchise, selling over 12 million units worldwide over the past six years. To hear more about what Majesco have been doing with Friends Café and what their plans are for social gaming, we contacted their chief marketing officer Christina Glorioso. ![]() Last December, franchise owner Majesco Entertainment made its first foray into the social gaming market with Cooking Mama Friends Café for Facebook.įree-to-play and supported by microtransactions, the WarioWare-like social game currently has over 800,000 monthly active users, and has opened a new revenue stream for the publisher. The million-selling Cooking Mama franchise found an untapped audience hungry to test their virtual culinary skills on DS and Wii.
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